Monday.com

Elevating comms through IPO and beyond to break from the project management mold and become the OS for the future of work.
Enterprise Software

Positioning, Brand strategy, Content development, Thought leadership platform, Executive thought leadership, Media relations

monday.com hired us in 2021 on the eve of their IPO to level up and accelerate communications in the U.S. The challenge: transform a project management app into a category-defining Work OS platform. We positioned their execs as industry leaders defining the future of work — and practitioners navigating the changing landscape of work for fast-growth employers. Cascading product news showed off new features and pointed back to monday.com being at the forefront of the collaborative work movement.

Measurement & Impact

1000+media placements over course of our partnership 
3recurring contributed columns in Forbes and Entrepreneur
6product launches including Forms, WorkDocs, Canvas, Monday CRM, and more
  • Steady drumbeat of coverage focused on elevating monday.com’s perspective on the future of work 
  • Deepened relationships with key journalists, increasing volume of inbound opportunities and requests